(Format: 50 grs)2
CAS No.: 107-43-7
EINECS Nº: 203-490-6
Anhydrous betaine, GENENCARE® OSMS BA, is used in natural cosmetics, as it is highly purified, extracted from beets. Osmolytes control the water balance of living cells by attracting and retaining moisture. These highly purified plant extracts composed of natural osmolytes have applications for skin, hair and colored cosmetics. The all-natural ingredients provide rapid and intense moisture enhancement and effective and long-lasting skin protection, while enhancing the sensory experience of your personal care products.
GENENCARE® OSMS BA acts as a natural moisturizing osmoprotective and conditioning agent. It is a highly purified anhydrous betaine micronized powder. Significantly increases the strength of the tight junctions that connect keratinocytes in the granular layer of the epidermis. Protects cells from environmental stress, such as oxidative UV radiation and thermal dehydration, controlling the balance of water and cells. 3% GENENCARE® OSMS BA reduces visual dryness and transepidermal water loss (TEWL).
It also reduces stickiness, improves spreadability and a silky feel. Strengthens hair and protects it from heat damage. It mitigates the irritation of surfactants and increases the water retention capacity of the hair fibers. Improves hair shine, the feeling of softness and provides a more luxurious, more stable and richer lather.
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